When you’re trying to come up with a good domain, it’s important to come up with one that can stand the test of time and that accurately represents you and your website or brand.
Domain and Brand
- If you already have a business or brand, your domain should match your name. If the .com domain is taken, you can try an alternate TLD like .ng or .com.ng, but be sure not to put yourself in another company’s shadow or infringe on their trademark.
- Make sure your domain is easy to spell and pronounce, and doesn’t contain any strange letter substitutions or omissions that will make it difficult to remember. Hyphens are also usually not a great idea because people forget about them.
- Conduct a domain name search to make sure the domain name does not appear as a username on major social media sites like Facebook, Twitter, and Instagram.
- And lastly, make sure no one holds a trademark on the proposed domain name.